Secrets of Six-Figure Women: Summary & Review

secrets of six figure women book cover

Secrets of Six-Figure Women is a finance and business advice book for women. Barbara Stanny, the author, teaches readers how to earn more and gain more power, independence, and freedom. But, ultimately, Stanny teaches women self-actualization and fulfillment through self-development and business success.


About the Author: Barbara Stanny is a former journalist turned financial expert and author of women’s success books. She holds a master’s degree in counseling psychology.

Don’t Focus on The Glass Ceiling, Focus on Who’s Breaking it

In 2002, there were 950,000 women making six figures.
86.000 were doing so as part-timers!

There are plenty of successful women and it truly doesn’t make sense anymore to focus on the roadblocks.
As a matter of fact, one of the traits of successful women was that they focused more on opportunities than on problems.

In the words of Barbara Stanny:

We’ve been paying way too much attention to the wage gap and not enough to wage gains.

Also read: 

The Businesswoman Guide to Win in Male Organizations

You Do It For the Personal Empowerment, Not the Zeros

Most of the women who earn a lot undergo a personal self-development that makes them feel better, more secure, and more fulfilled.

As the author says: “not the zeros on our paychecks, but the impact on our psyches”.

You Can Do It Without Education

The women who had a good education were happy they did it, and many also thanked their prestigious school and their MBAs for having gotten where they were.

However, there were scores of women without education, some of whom even said that not having an education helped them. “You can hire credentials”, said one. Another woman said that not having any credentials helped her to be more shameless in her failed attempts until finally, things started working out.

High Earners Are Hard Workers

The author interviewed a lot of women, so it’s only normal that she got different perspectives.

Some worked hard, some were driven workaholics to the point of becoming unhealthy, while others even hated their jobs but got addicted to the rich lifestyle.
Some others, though, didn’t define themselves as hard workers but as focused workers. And some others worked passionately, not hard.

Barbara Stanny says that chasing the dollars can make you miserable if you do not like what you do.
However, you need to strike a balance and also care about the money. Six-figure women wanted to be compensated appropriately for their work and services.
Indeed, that’s one of the core traits of six-figure women.

The Traits of 6 Figure Women

Barbara Stanny noted that a few traits recurred over and over among the women she interviewed.

The common traits among the 6-figure women are:

  1. A profit motive: even though money is not the main driving force for most women, they still want to make money. They enjoy money and what it gives them. And they expected to be compensated for their work. 
  2. Audacity: They all had to step out of their comfort zone, do things they were afraid to do, and ask for things they were afraid to ask. They didn’t always succeed outside of their comfort zone, but they went there because they knew it was necessary.
  3. Resilience: Few if any succeeded the first time out and never had any issue. Instead, they almost all encountered false starts or setbacks. And they all had the grit to persevere.
  4. Encouragement / mentoring: Not all had encouraging parents, but almost all of them had strong support from at least someone. It might be a group of friends, a supportive husband, or a mentor.

It’s hard to over-stress the importance of a supportive spouse. Says the author:

For those in a committed relationship, a supportive husband or partner is invariably cited as essential to their success.
In a study of more than thirty thousand women in thirty-three countries, sponsored by Avon Products, a supportive spouse or partner was cited as the most important criterion for success in starting a business.

And the author adds that yes, it’s possible to find a man that not only is not intimidated by your success, but who is thrilled by it.

A mentor was also a key ingredient.
Not everyone had official mentors, but almost all of them had a role model or a non-official and supportive individual who offered guidance or encouragement. 

Find support in all categories

The author says that the most balanced and joyful women found support in all these categories:

  1. Your significant other
  2. Your social network
  3. Your professional network
  4. Your spiritual beliefs

Of course, all might not be possible. 
But strive for more rather than for less. I always make it a point on this website that collaboration and win-win are the best for long-term power. Also see:

Success, Power, & Relationships: When Husbands Are Jealous

Of course, not all partners are great.

Some men, and even some lesbian partners, might resent your success. And if you are going upward and they are not, that might put your relationship under strain.

Sometimes you can change a man’s attitude by laying your cards on the table and saying “you either collaborate, or we can’t have this anymore”.
This is what a woman told his husband:

You knew I was ambitious when you married me. I’m competing with myself, not you. If you don’t like it, too bad. If this is a deal breaker, I’ve made my choice”

The husband retreated and smoldered for a few days, then came around to stay in the relationship. And even told her that she “wasn’t going to out-earn him”.
LOL, that was a fun story and a cool way of turning a competition into, at least, a positive competition.

The author says that men weren’t born to share power, so sometimes they are unsure about how to be supportive. However, two secure adults can weather the difficulties of a driven woman who is earning more than she is.

Also see:

8 Ways Men Keep Women Down at Work

The Traits of Underearners

Under-earners, like successful women, also all have some traits in common.
These are the traits and mindsets you want to avoid:

  1. High tolerance for low pay
  2. Underestimating their worth: psychologically, minorities tend to devalue themselves compared to society’s elite group. It becomes a self-fulfilling prophecy
  3. Willingness to work for free: women have long worked for free for the benefit of everyone around them. Except for themselves
  4. Poor negotiators:
  5. Reverse snobbery: they feel like having money is a sign of poor character, and feel proud about not having any
  6. Pride in getting by with little: they are the product for “being able to get by on so little”
  7. Self-sabotage

To find out if you are an under-earner and you need some wake-up call, ask yourself if you’re stressed about money.

The Rules of Six-Figure Women

These are the rules to make it into the six-figure club:

  1. Play to win, not to avoid losing
  2. Do it even if you’re afraid
  3. Persist
  4. When an opportunity knocks, always say yes if it helps you move forward
  5. Don’t make excuses for yourself. If you want it, you can get it
  6. Ignore naysayers: you will encounter plenty of them. Some are jealous, some mean no harm, but they are all harmful
  7. Never personalize: at a high level, you will receive plenty of criticism and plenty of attacks. Never take it personally, always keep on going

Don’t Be Afraid of Wanting Money & Power

Historically, women have been uncomfortable with power and money.

But if you want to live in abundance without depending on any man, you gotta grow comfortable with both.
If it takes some courage to ask for more than you’re comfortable asking, be it.

Get comfortable asking for more, get comfortable asking for a raise, and get comfortable adding zeros.

Don’t Be Afraid of Turning Down Low Offers

If they can’t pay your fee, don’t lower it.
Or, at least, don’t drop it too much.

Walking away is a form of self-respect.

My Note: I agree, except for the Universe
I liked this part a lot, especially the link between refusing low offers and the effect it has on our own self-respect. 
Unluckily, the author then added that it’s also a form of demanding your worth “to the universe”, which will invariably listen. 
If you know this website, you know what I think about that :).

A Happy Bunch

Just like anyone else, six-figure women can go through rough periods, but, overall, they’re a happy bunch.

Their conversations are sprinkled with words such as “lucky”, “happy” and “grateful”.

Many Were Insecure, Feeling Like They Need to Do More

Many women were insecure about their own worth and success. They were afraid they didn’t deserve it and that someone might come and take it all away.

Still, they all persevered through the doubts. And the few times they gave in, they made sure not to fall for it again in the future.

Sometimes you have to ask for what you’re worth, even when you’re afraid. Sometimes you gotta say yes to the challenge even when you’re afraid you might fail.

Some women always had nagging voices telling them they weren’t good enough or couldn’t ask for as much as they asked. But they did it anyway.
Said one woman:

“I hear voices in my head saying, ‘Who do you think you are? No one will pay that.’ Once the voices quiet down, I can do it.”

Most Women Started Their Path After a Major Challenge

Many successful women started their upward trajectory with a challenge. 

Some started a new path after being fired or when they realized they couldn’t afford to live or retire with their current salaries.

Yes, it’s true that sometimes dawn only comes right after the night is at its darkest.

Do Learn the Basics of Money

Now, you would expect six-figure women to have lots of money in the bank, right?

And still, some of these women were either going from paycheck to paycheck or even going into debt.
That’s because they weren’t following the basic rules of money. The author, quoting “The Richest Man in Babylon” says that money management is simple if you follow these three rules:

  1. Spend less 
  2. Save more
  3. Invest the difference wisely

Why do some women fail at basic money management? Often, it’s because they are very busy. That’s why, says the author, it’s a smart idea to delegate money management to a financial advisor.
The smart women in the group, even the ones working in finance, hired a financial advisor to take care of their finances for them. So they could focus on their work.

More Wisdom

  • It’s now what you know, but what you are willing to learn: most of the six-figure women weren’t afraid of not knowing something or joining a new industry. They all knew they could learn it and were willing to learn it (growth mindset, and how to develop a growth mindset)
  • You can use naysayers to motivate you: invariably, there will be someone to discourage you or tell you why you cannot do it. You can use them as motivation. Also see “the dark side of motivation
  • Do develop a group of supportive friends: friends are even more important to women than to men. A group of friends who also share your drive and passion can work both as a mastermind and a support group
  • Keep your own separate bank account: don’t share your account with your husband. It’s not about the relationship, it’s about having your own separate psychological identity


On money and power:

Money does not give you power.
It allows you to exercise power by providing choices. Your power comes from the choices you make, choices that reflect who you are, not what someone else thinks.

On claiming your power:

Just as claiming our power is an act of self-love, forsaking it is an act of self-betrayal.

On wanting VS needing a husband, said a woman who dreamed his husband would take care of her, but he never managed to be as successful as she had hoped:

I’ve learned that I have to be the one responsible for my money. It has been painful to come to that.
But with that pain came pride, because I now feel I don’t have to depend on anyone. This money buys me freedom. I don’t need my husband. I could do just fine financially. But I want to be with him because I love him.


  • The Universe & Law of Attraction

Such a great book, I wish the author hadn’t gone into the law of attraction.
On the plus side, it’s only a few short sentences.

  • Not a very scientific analysis

If you know my reviews, you could have expected this one.
The book is based on interviews, more than on data. And it’s based on successful women, which is of course a sampling bias, since a proper analysis would also consider women who have done the same thing as the successful ones, but still never made it into the six-figure club.

Because of the sampling bias, one simply cannot reach the conclusion that this or that trait increases the chances of success. Sure, logically we can imagine that this or that trait is helpful, But if you don’t measure it across the whole population, you cannot say reliably that a certain trait increases the likelihood of success.
Also read: “Fooled by Randomness“.


Really great book. 

In its mixture of self-help and survey of successful people, it’s also a unique product.
In my opinion, even better than the somewhat similar, more statistically accurate, and far more popular “The Millionaire Next Door“. This one was a better mix of self-development mindsets, power dynamics analysis, and practical wisdom.


Secrets of Six-Figure Women is a great book and a recommended read for women who want to be financially successful.

It’s a mix of high-quality self-help, practical tips, success stories, and powerful mindsets.

From my point of view, I can also give it a big thumbs up on its analysis of social and power dynamics, both from a workplace point of view and, even more, from a relationship point of view.

Check out the:

Or get the book on Amazon

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