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John Carlton -Kick-ass copywriting secrets - opinions?
Just read this book and expected some golden nuggets. It honestly felt like everything he hyped up during the long intro is stuff i see everyday on youtube,magazines and social media
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He also come close to false advertisement hooks, hype texts etc that most people (?? ) with half a brain disregard as clickbait or fake?
I don't know. I liked a few quotes in there. But my questions is. What's your opinion of this book? How have you used it to create succsess and KEEP a good reputation?
Sounds like most of the author's efforts went into the copy in the sales page, eh? :)
That's how it is for quite a few online products.
I haven't personally read it, but I think that with online marketing, books are more useful for a starting idea, rather than a precise roadmap.
As a matter of fact, you might even skip the book, copy what the competitors are doing, and tweak it from there based on real-life data.
Since you can actually measure things, you can get far better guidance from the data -a case in which the data is the most important pillar-.
If you felt it was all hype and little knowledge you can also consider asking for a refund though.
I can send it to you, Where do you want me to send it?
I saw my friend recommend it, he is making 6 figures (according to him, i don't know for real though) And he was publicly recommending this book.
Quote from Lucio Buffalmano on February 25, 2021, 5:58 amAs a matter of fact, you might even skip the book, copy what the competitors are doing, and tweak it from there based on real-life data.
Since you can actually measure things, you can get far better guidance from the data -a case in which the data is the most important pillar-.
On the same page as Lucio here.
Go where the money goes according to data.
Quote from Matthew Whitewood on February 25, 2021, 3:00 pmQuote from Lucio Buffalmano on February 25, 2021, 5:58 amAs a matter of fact, you might even skip the book, copy what the competitors are doing, and tweak it from there based on real-life data.
Since you can actually measure things, you can get far better guidance from the data -a case in which the data is the most important pillar-.On the same page as Lucio here.
Go where the money goes according to data.
How do you mean according to data?
