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Power University

Become a leader of men in 3 months or less

Get others to respect you, win more romantic partners, and become a charismatic leader among the masses of average men.

Version 8.1

Click here to join now ➔

What is Power Dynamics?

The new system for social skills.

Power dynamics is the science of people. It’s the application of advanced social skills to all aspects of winning with people to achieve goals—and doing so efficiently.
And power is about getting what you want.
A foundational understanding of power dynamics boosts how to negotiate, engage, and succeed with people—whether they’re being their best selves or their darker, selfish, more manipulative selves.
This is what was largely missing, and this is what we focus on.

So, similar to how psychology applies scientific principles to the human mind, power dynamics applies scientific principles to social and life success.

Before self-development courses and qualified coaches started addressing social skills, books and trial and error were the only ways to improve.

Power dynamics is at a similar inflection point. The barrier to entry is large because most people don’t yet even understand how crucial it is to succeed in life. But the early adopters who start now will be years ahead of the competition (and reap big rewards for it).

Experts Explain Why You Need to Learn Power Dynamics

If you’re rich and powerful you can be a jerk and don’t need to be attractive. At the highest level (power) it’s what people respond most strongly to.

-Charlie Houpert, founder of “Charisma on Command”
The feeling that I cannot have any power over my spouse, children, boss, and career is deeply unsettling (…). If you want to create something, you have to be willing to get dirty and strategic.”

-Robert Greene, author and power dynamics expert
Women use the dominance hierarchy to select mates.”

-Jordan Peterson, psychologist, philosopher and thought leader

The Curriculum

You will learn to apply these concepts, strategies & skills to social success and goal achievement:

Taught by the Founder of The Power Dynamics Institute

Lucio Buffalmano
Holds a master’s degree from La Sapienza, department of communication and sociological research, is a member of the American Psychology Association (APA), and dedicates his life to researching, uncovering, testing, and refining the most effective strategies and techniques for social success.

The Power Moves (TPM) Community
The TPM community is a collective of students of power dynamics — all Power University alumni — who have helped to advance both power dynamics as a discipline and Power University as a training tool.
Driven men and women with incredibly bright minds have applied Power University’s principles across numerous industries and areas of the world, in the most disparate environments and social situations.
Many of them also started as too-nice guys or girls. Some others had a hunch there were value-takers, frenemies, or manipulative people in their lives, but didn’t yet have the tools to “read them” and handle them. Or they simply had a feeling they could do and be more, but didn’t yet know that it was the advanced skills of power dynamics that was missing.
Originally, they simply proved Power University’s concepts. But, then they went further, refining some of those concepts, and then coming up with brand new ones as well as strategies, techniques, and approaches validated by real-life testing and Buffalmano’s expertise as a social scientist. Perhaps best of all, they’ve brainstormed and shared better ways to structure Power University’s groundbreaking teachings, so it’s as easy as possible for future students.

TPM has been featured, quoted, or linked from:

  • Psychology Today
  • ResearchGate
  • BBC
  • Forbes
  • And countless universities

What Is Your Advanced Resource to Win With People?

Everybody needs at least one.

Something more than the basic, common social skills that most mentors, books, and courses teach.

Some of the basic stuff is good, of course. But if you have bigger goals, you need bigger help on your side -especially when you’re not naturally gifted with advanced social intuition-.

Problem is, it takes ~10 years to earn a master in communication and social research, read thousands of papers, hundreds of books and courses, and then test to identify what information actually works in the real world.

I know because I did it.

This is why I created Power University: so you can cut the line.

Hundreds of the best minds in combination with decades of research on social dynamics, power, Machiavellianism, and strategies are condensed into one single training program that will teach you how to win and achieve your goals.


Take a peek inside the preview lesson for Power University.


Don’t waste any more time and get down to it.

Who is Power University for?

Power University is perfect for driven and ambitious men and women who want to succeed and win, while still retaining their values and remaining true to themselves.

These men and women tend to be “good people”.
They’re high-quality and they have great potential and fantastic upsides.
However, often, their potential is all bottled up because, completely devoid of dark-triad traits, they’re also not assertive or high-power enough to win -call them for simplicity “too nice guy and girls”-.

People who are not high-power enough fall very short of their potential because they struggle to earn people’s respect, partners’ love and affection, and are a lot more likely to lose out against the dark triad personalities who are the competition for the highest status roles and highest-value people (you can’t overtake what you can’t recognize, handle, and beat).

Power University fixes it all for these “good people”.

It teaches you how to think, talk, and act the way that earns respect and influence.
It teaches you the “dark side” of social skills, including spotting and handling sociopaths, manipulation dynamics, and Machiavellian thinking.

Your life changes when you can spot manipulators and takers, and deal with them so that you can win -whether it’s in dating, relationships, business, friends, or family-.

“Good people” really need this if they are to succeed at anything -or even just to do well in life and “be happy”-.

Lastly, albeit Power University always puts truth and the truth of what works first, we also teach how to use these skills for adding value and win-win, so it’s perfect for people who want to win, without turning into “a$$holes” (think it of “going from too good, to a force for good”).

In brief, Power University is the training for good and ambitious people, who need to learn to be “strategically bad”, so that they can win more.

⚠️ Full disclosure: Power University is intense. We expect our students commit to internalizing new and empowering mindsets and to start applying our proven strategies and techniques. Not everyone can accomplish a successful transformation, not everyone can join the top 1% and stick with this training until the end. But if you’re motivated, we guarantee you’ll have the best tool available on your side.

The Promise of Power University

If you see it through until the end, you will become a higher value, higher quality, more effective, more successful individual.

Some practical results of that include:

If you’re motivated by darker drives and revenge (something we don’t necessarily recommend), you’ll laugh last. The people who dumped you, manipulated you or mistreated you will rue the day they did.
If you wish to “show it” to anyone, you will move past your peers and they will grow jealous of you -but, spoiler alert: we also teach how to downplay your success and avoid jealousy because you’re a lot better off with friends and supporters-.

And if you prefer more uplifting motivation, then your family, spouse, friends and colleagues will respect you, like you, and love you even more.

Our mindsets, strategies and techniques apply to anything people related, so you will improve, and potentially achieve top 1% level in socializing, dating, relationships, leadership, communication, negotiation, persuasion, etc., etc. (plus, you’ll be able to apply the same strategic thinking skills to non-people related fields and situations).

We provide you with the real-world skills to turn wishes and goals into reality.

Thousands of students prove it.

And we literally guarantee it.

Power University™ Tuition

Executive One-Time-Saver

$1399 797

One-time payment, Power University is yours forever, including all bonuses and future updates.

✓ Self-paced curriculum
✓ Support guaranteed
✓ Step-by-Step Exercises
✓ Results guaranteed

Bootstrapping Plan

99/month for 9 months

9-month payment plan, start now and Power University is yours forever at the end of the payment cycle.

✓ Self-paced curriculum
✓ Support guaranteed
✓ Step-by-Step Exercises
✓ Results guaranteed

More Than A Course, It’s Training For Life

Power University’s groundbreaking curriculum is built to be the most effective for internalizing the mindsets, strategies, and techniques that achieve your (social) goals until they become second nature.

  • Real-life video examples
  • Audio samples for high-power voice
  • Self-produced exclusive videos
  • Real-life texts breakdowns
  • Self-assessments
  • Case studies
  • Assignments
  • Quizzes
  • Infographics
  • Community-based real-life scenarios


1. Machiavellian Negotiations ($10,000+ Value)

By the time this bonus module unlocks, you’ll be ready for the next levels of strategic thinking. You’ll learn to apply social and deal-making negotiation techniques that make real-dollars difference in your life, career, and business. The 10k+ value is conservative: it gained and saved us far more. (And more than just money, but also invaluable time and peace of mind).

2. Private Community ($899 Value)
Limited Availability

You will gain access to a private forum with case studies we can’t share publicly.
You will also be able to write, ask, comment, journal, and share your challenges and successes with the community. (Lucio may also offer his expertise and advice tailored to your specific need, but only for a limited amount of time and with a smaller community, so this bonus will soon disappear).

3. Power Toolbox ($299 Value)

You’ll get potentially life-changing assessment tools (e.g.: “measure your manipulation awareness” and “find out if you’re being manipulated“), people and social opportunity tracking tools, and action guides to turn your wisdom into real-world results.

4. “Last 1% Bonus Module” ($199 Value)

This last leveling-up module adds the mindsets, strategies, and techniques of the top 1%even if you start as the underdog.
You’ll learn how to handle some of the most challenging social situations to the point where you will hope to be challenged.

5. Ultimate Power ($199 Value)

Ultimate Power cover

The best mindsets, strategies and techniques for mental self-development (from the best books and research). Scientifically vetted and field tested, this the last book you may ever need on self-development.
Hundreds of the very best books went into this guide, saving you hundreds of dollars and entire days of time.

6. Wealth Guide & More ($199 Value)
Limited Availability

The best strategies and techniques on making and growing money (from the best books and money expert authors).
Critically analyzed and real-world tested, this is the last book you may ever need on personal finance and investment.
Hundreds of the very best books went into this guide, saving you hundreds of dollars and entire days of time.
Hurry though: we will likely spin them off in the future as separate products.

7. 1:1 Coaching ($1,550 Value)
Limited Availability

Power University alumni can take advantage of 1:1 coaching directly with Lucio at a huge launch discount price ($1997 for the public, VS $147 only for you once you join us) for three (3!) calls. (For a total saving of $1,550).
Learn straight from a world-renowned expert, get tailored feedback to your real-life behavior, and grow over time.

TOTAL VALUE: $13,345+

It’s a total value of more than $13,000 -and we are being conservative with how the strategic thinking skills you’ll learn translate into monetary value, without even considering all the emotional benefits-.
Plus, because we see our customers as kindred souls of our mission, we’re always planning how we can do more, give you more, and make you win even bigger.


The “You Can Only Win” Power Guarantee

You can only win with Power University.

Listen out:

We’re not asking you to decide “yes” or “no” today. We’re asking you to make a fully informed decision.

The only way you can make a fully informed decision is on the inside, not on the outside. (You wouldn’t buy a house without walking in, right?).

So, you get on the inside and you can take a look.

Since we developed, structured, and refined Power Univeristy with you, the learner, in mind, we know how to get the most out of it and all we ask is that you don’t skim the lessons. Give it a true chance to transform your life. (And, for full upfront info, also keep in mind that some of the most valuable lessons will also unlock after 30 days.)

When you realize it’s a pot of gold, that’s when you can decide to keep it.

And if you’re not happy, we’re not happy, and you get your money back.

Here’s the cool thing: you’re in full control of everything (we believe in empowered individuals here). So, you tell us what it’s worth to you within the 30 days, and we’ll send back the difference (and yes, you can decide for the full refund as well ).

This is the high-power deal we’d love to offer to you: you only have upsides and you can only win (even in the worst-case scenario).

So, try it out for 30 days, and if you are not becoming an empowered, higher-value, more effective person, get your money back. 

Discounted Early Release

Power University has come a very long way now.

It was already life-changing and revolutionary in its first version.
And we never stopped -and never will stop- improving it.
Now that we are at the 8th version and taken the feedback of thousands of winners you are joining a best-in-class, proven shortcut to life success.

But because we prioritized Power University, the website, business, and marketing still need to catch up (we never even ran any ads).
And that’s great news for you: you can take the advantage of the situation to snatch a deal.

It’s not going to last forever though.
Soon the price will go closer to its real value, which means a lot higher.

So click “Start Now” to join, and start living your best life

Fair Value: $9,999

Your Price: 797
or 99/month

These are just SOME reviews and testimonials.

And later in the page you also have the reviews of "those who didn't like it", together with my responses.

Let's start:

Power University Video Reviews


Power University is literally changing my life. More than one person came to tell me I'm different -for the better-. Not to mention how more confident I feel now knowing and noticing the power moves happening all the time. Of all the money I've spent on self-help books and courses this was by far the best investment.


I was expecting good content, but I also thought I was going to read things I already knew. Boy, I was wrong. It's the first time I'm hearing about most of this stuff, even though I bought dozens of other courses and had a mentor for a year. I only went through module 1 but I can already see what potential this knowledge has to improve my life. Power University paints the big picture and connects the pieces of the puzzle. I think the course is worth much, much more.


I had my reservations before signing up, but with only module 1 done I learned SO much more about the power dynamics that happened in my own relationships than I had EVER. Which is both awesome and disturbing



I'm completely blown away by the material of this course. I have an elite background, first class education, and yet I didn't have a clue about this stuff. This material is so powerful that I couldn't help but feel angry that I had been kept in the dark.


The lessons on frame control and video examples have opened my mind. I can come up with frame control techniques on the fly.

- Anthony R.


Power University is amazing. It already helps me to unnecessarily lower my power. It gives me strength and clarity, and keeps me from going back to my shy and defensive behavior.

- Kevin S.


I've never seen before something so complete, deep, and versatile in one program. And It works. In a few weeks I’ve increased my social intelligence by many folds.

- Ang


I discovered that I was sending lots of submissive signals (...) and giving my power away. And if I'm unconsciously communicating that I don't deserve respect, why should other people bother. (...) A necessary wake-up call for me, and now I can correct course. (...) I highly recommend this course.

- Leon

Power University Public Reviews

These are public reviews.

You can check them for yourself by following the links.

Keep in mind the course was previously called "Social Power", so some reviews reference "Social Power" instead of "Power University", but they're the same thing (actually, "Power University" is far better as it's gone through several updates).

  • Most actionanable course out there

I took a lot of courses (...) from well-known individuals and respectable institutions (...) Mindvalley, Tony Robbins, Robbin Sharma, Robert Moore, Vanessa Van Edwards among many others. I learned a ton but the best, the ultimate course I have joined so far belongs to a man I had never heard before. His name is Lucio Buffalmano.
This is a life changer (...) his course works and is probably the most actionable course out there. I truly recommend it to anyone who wants to gain social power. Because when you gain social power, you gain success.

M. Coleman

See the review here.

  • That course is genuinely amazing

See the review here.

for full disclosure, the full review is:

That course is genuinely amazing despite it looking like some 12 year old fresh off a power trip from 48 laws of power wrote the advertising for it

I appreciated the feedback on the marketing side :).

  • "My partner is more attracted to me, and so are other women"

After studying PU my partner has started to really be attracted to me at a primordial level, like she never was -and I as well to her
All the power moves from her are disappearing, she now tries to be more loving, closer, more helpful than ever
Other women whom I find attractive approach me or show high interest, sometimes even when my partner is present

Also from the forum, but given the more personal nature of this review, I choose not to link to it out of respect for the author.
However, this is normal and expected as you become higher power.

  • There is no course that even comes close (when it comes to dealing with people)

Power University is the best course I've ever taken. I'm confident that there is no course that comes even close to covering the Power University curriculum of dealing with other people as well as Power University does

You can see the review here.

  • Acquire real-life frame control superpowers

See this public review here.

  • You will gain an edge in life

And the sooner you start, the better:

a customer review of the power university course

You can see this review here (plus my answer).

  • You will see results in your real life
Power University success story

You can see this thread here.

Note: John actually came up with the strategy that he applied himself, putting together different pieces of information, so all the credit to him. 
I then added that strategy to Power University (thanks, John!).

  • One of the best investments for personal wealth

As somebody who's starting to come to the end of a carer I can say (...) this is literally the best investment you could make

Read this comment here.

That's talking from a career perspective (there is a whole module on career strategies and power dynamics). 
The little money you're paying now, will likely turn into 10x more income and success during your career.

  • Mind-boggling growth

I joined the course Charisma University, but when I failed to connect with new people using the techniques, my tiny pieces of self esteem shattered.
I was so sick of living in constant stress and fear of my neighbor that I decided to buy PU. And holy sh*t am I happy I did. The growth I've seen since I joined is tremendous. As I'm typing this out it's almost mind boggling to see how far I've managed to come in a little over a year.
Since I joined I've learned to see the world through a new lens, the lens that we here call power awareness. With this lens I've been able to improve relationshipsstand up to my boss(es) on several occasions,  learned to how to give value to the people around me, and just in general learned to enforce boundaries and stand up for myself and what I believe in.
Most of all, since I joined Power University I've realized that I hold all the power to turn myself into any sort of person I want to become, and to shape my life into the life I want to live. As I write this I know I have a long way to go, but now I know that I have what it takes to achieve anything I set my mind to.

You can read this comment here.

  • Social ju-jitsu techniques take your social skills to advanced level
a review from power university in the forum

I was blown away by this concept. It completely changed my way of interacting with people, for real.

This was a case study on handling micro-aggressions and covert aggressions, which together account for probably 90% of all aggressions you'll go through in your life.
Now, thanks to John's initial question and feedback, it's a lesson in the "advanced social skills" module.

You can see this review here.

  • You will get rid of submissivness and become more assertive

What I learnt in the course is gonna extend to a lifetime ahead of me. It really helped me in terms of asserting myself. I can not describe my gratitude for this knowledge of power.

You can read this review here.

  • Astounding developments await you

No one graduates from Power University without astounding developments

Read this post here.

  • It's so good you will get hooked

You can read this one here.

  • Two lessons of Power University better than a whole course on Udemy:

I got more value from two lessons in Lucio's course than I got from the entire Udemy course.

You can read that one here.

  • Helps you turn over a new leaf:

I am finally seeing results and a light at the end of the tunnel.

You can read this review here.

  • Using Power University's lessons to ace casting jobs:

You can see the review here.

  • One of the best investments you can do on yourself:
power university public review

One of my best investments

You can see that forum comment here.

  • Entrepreneurs learn to develop better businesses
a review of power university

(PU) has helped me immensely in multiple business situations as an entrepreneur

This is part of a question in the customer-only area of the forum. Only Power University students can access that private area.

  • Daily habits that make you more effective

Power University and your blog are stellar. Much of what I'm doing now I learned from you.

See it here.

  • Power University is mind-blowing good

I (...) keep having my mind blown by how good this course is

You can see it here

  • You have no idea what you're going to learn

This site is far ahead of the curve. Prospective customers don't know what they don't know

It's here, in the private part of the forum.
And he goes on to explain that it was the same for him when he first stumbled upon a red pill website.

Power University Email Reviews

Some of the email feedback:

  • So good you wanna keep it secret
a student feedback on power university

For me this course is too valuable to ever let it have search history

My answer: don't worry about others studying the same. First of all, this website is niche enough that you will most likely not meet anyone else who has taken this advanced type of training. And two, most people are too lazy to train themselves to elite levels.

So, yeah... That's your chance, guys:

  • Groundbreaking: there's no comparison on the market

It's the first time I'm hearing about most of this stuff, even though I bought dozens of other courses and had a mentor for a year. The course is worth much, much more.


Eye-opener (...) the subtle and hidden power moves totally mind-blowing (...) I feel so lucky (...) Thank you for teaching me the most valuable currency in life


what a customer says about power university

Since then the course has improved 5x




customer review of power university by lucio buffalmano


power university review from a customer

Mind-blowing stuff. I'm getting a ton out of it.

Yeah, it's a life-changing course, but full access is a different product. On the other hand, Power University covers all the basics, so you might not need the full website access.


It's by far the best self-help I've ever come across

Note: the course was previously called "Social Power", that's why the subject line


email snapshot of a review for power university

I'm blown away by the value of your course. I'm not even at chapter 2 yet.


an email feedback for power university



The Power University is literally changing my life (...) each small thing I learn about social dynamics makes me realize how oblivious I was. More than one person came to tell me that I'm different somehow, for the better. This was, by far, the best investment.

And if you're interested in competing products, take a look at this thread:

Or go straight to what's been proven to work:

Customer Service Reviews

The people enrolling in Power University are actively improving their lives.

And I feel like we are kindred souls. 
People who want more for themselves and their lives, and take concrete steps to have it.

And without them, this website wouldn't exist.
I always prioritize customers above anything else:

That was one of the first customers. And since then, the customer experience has only improved

Power University Negative Reviews

ThePowerMoves.com is not your typical business.

To begin with, it prioritizes product over marketing (there still isn't even a video or a teaser to advertise Power University).

Another way ThePowerMoves.com is different is by being far more open as to what happens behind the curtains.

So I'm including here the feedback of those who didn't vibe with Power University.
It's rare, but anything can happen. 

This alumnus was looking for something shorter:

Power University can be a life-changer... If you are willing to spend some effort

I immediately refunded P, no questions asked.
P was not a good fit for the course, and I knew it.
We aren't yet in an era where we can install wisdom and skills by plugging a cable in our brain (and trust me sometimes I wish we were already :).
In our era, life doesn't change without some action. So you still need to do your part.

When Women's Sections Were Lacking

Power University constantly improves its curriculum.

The last major update was thanks to a customer called Kristina.
Kristina thought Power University was too male-centric:

I am extremely grateful for Kristina's feedback. 
This is what she went on to say:

Kristina had a great point.
There is no such resource to teach women how to strategically handle power and success while still remaining likable and feminine.

And that's exactly what this website provides: smart social strategies for life success.

Since then and for 5 months I did nothing but research women and power.
All of my quarantine 15-hours workdays also all went into this project.
So I got the books she suggested. And many more. I delved into the research literature for women and power, and women in the workplace. 
I recalled all instances of powerful women I've met, and I scoured movies and YouTube for real-life examples.

And I condensed all that knowledge into a few lessons tailored for women only. One addressing the mindsets, one addressing career strategies, and one on how to combine power and femininity.
All with practical examples and videos.
Now Power University is the best course on the market for women who seek to combine personal success with social success.

So if you're a woman, this might be for you:

When you hate PU (and its author) because you got kicked out of it

Well, this was interesting.

I removed this user from PU and refunded her the initial price she paid.
And that eventually led the user to say it was "the worst experience she's ever had".

I fully accept the reality of her negative experience seen from her point of view.

On the positive side, if you think about it, the fact that one got so emotional and so badly wanted to stay in PU tells you a lot about how good it can be for you.

And then she says:

Her complaint confirms that every time we said that "the price will go up", we told the truth.
And the only reason why the price has gone up 10x is that the quality has gone up 100x.
So you actually get far better value now.

By the way, you can also learn more about how to handle challenging situations like an irate customer in PU.

Independent Authors' Reviews

And I will end with another public review. 
This is what Alexander, an early student of Power University, says of the people he has learned from:

You can see that review here.

Full disclosure on vid reviews: since some students wish to remain anonymous, for some videos, I hired a professional to read the reviews aloud. The speaker's gender, race, and skin color are random.
To keep the videos short and meaningful I sometimes cut the original (video)reviews. Overall, the videos preserved the original meaning. And I believe the video reviews are a faithful and realistic representation of the full (text-based) reviews.


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