TPM recently opened up opportunities for people to receive one-on-one coaching from Lucio himself.
The major reason Lucio gave was so he could better understand his audience.
I started wondering today if as we publish more books based on TPM content, Amazon could also provide insight into the audience.
For example, going to Lucio's author page on Amazon, people who bought The Social Strategist also bought from these other authors:

So, checking out what types of authors those are may also give insight into the audience TPM's content tends to attract.
However, there's a big caveat.
Much of the data received will probably be based on the book's marketing more than the book's content.
For example, since we marketed TSS as an advanced social skills book, you'll notice that most of the other authors in that row above are social skills authors.
And that may be why authors like Robert Greene aren't on the list.
At the same time, this list is also taking into account sales from customers who bought TSS first (maybe liked the content on power dynamics), and then bought books from other authors.
So, maybe there's still some insight to glean here.
TPM recently opened up opportunities for people to receive one-on-one coaching from Lucio himself.
The major reason Lucio gave was so he could better understand his audience.
I started wondering today if as we publish more books based on TPM content, Amazon could also provide insight into the audience.
For example, going to Lucio's author page on Amazon, people who bought The Social Strategist also bought from these other authors:

So, checking out what types of authors those are may also give insight into the audience TPM's content tends to attract.
However, there's a big caveat.
Much of the data received will probably be based on the book's marketing more than the book's content.
For example, since we marketed TSS as an advanced social skills book, you'll notice that most of the other authors in that row above are social skills authors.
And that may be why authors like Robert Greene aren't on the list.
At the same time, this list is also taking into account sales from customers who bought TSS first (maybe liked the content on power dynamics), and then bought books from other authors.
So, maybe there's still some insight to glean here.
Lucio Buffalmano and Jack have reacted to this post.