Power Intelligence (PI): What Is it, How to Increase It

power intelligence concept with king chess piece shadow from a brain shadow

Power intelligence is the ability to understand, assess, and influence power dynamics in social and competitive environments.

At The Power Moves we’ve spent years analyzing power dynamics across dating, work, leadership, and social hierarchies, drawing from psychology, evolutionary science, and real-world case studies.
From that work, we developed the TPM framework for power intelligence (PI). It’s a term we use to describe the ability to understand and navigate power dynamics, and what we refer to as the power quotient (PQ) to describe an individual’s level within this framework.

In this guide, you’ll learn what power intelligence is, how it differs from emotional or social intelligence, why it matters more in competitive life domains, and how men can develop it to gain status, influence, and leverage.

Let’s dive in.

TPM analytical framework: power intelligence
At The Power Moves, we use the term power intelligence to describe a dimension of cognitive and social ability that traditional frameworks like emotional or social intelligence don’t fully capture.
We use this term to describe a specific intersection of power dynamics, psychology, and men’s development.

brain and king chess piece for power

What’s Power Intelligence

Power intelligence (PI), or power quotient (PQ), is the individual’s capability to recognize and influence patterns of power dynamics in order to achieve goals and acquire life-relevant resources such as status, influence, and partners.

The definition includes both the “awareness” of power dynamics and the “competence” to influence power dynamics to achieve life-relevant goals.

The measure of power intelligence is Power Quotient (PQ).
So when we say that someone has a high “power quotient”, we refer to people who have a good grasp of power dynamics, and/or the skills and attitudes to influence power dynamics (the two overlap, of course).
And when we say someone has little or no power intelligence, we refer to people who have either little or no grasp of power dynamics, or little or no ability to influence power dynamics.

Components of Power Intelligence

There are two major sub-components of power intelligence: awareness, and competence:

  • Power awareness: the ability to “see” and assess power dynamics in interpersonal relationships, social exchanges, and personalities.
    • Feel: the unconscious “feel” for power dynamics, overlapping with emotional intelligence and social skills
    • Analysis: the conscious side of awareness, including the more rational analysis of social and power dynamics. People can make up for and develop their subconscious “feel” with more analytical analysis
    • Systems thinking: the higher and strategic level. With a chess analogy, systemic PI is the ability to consider each move as part of the bigger game, including second-order effects. If the “feel” overlaps more with EQ, the “systemic” requires more IQ for complex processing
  • Power competence: the ability to influence power dynamics to achieve goals. It can be broken down into:
    • Attitudes: the drive to acquire power, in constant balance with inhibitors of action such as fear, low self-esteem, avoidance-orientation, etc.
    • Skills: the ability to execute on one’s drive to achieve goals

There is an overlap, of course. It’s unlikely to have much competence without good awareness, and it’s unlikely to have competence without any awareness.

However, they’re two different dimensions, and it’s possible to be higher in one, than in another.
The social power intelligence quadrant plots both dimensions:

the power intelligence quadrant
The interpersonal power-awareness quadrant (Lucio Buffalmano, 2021)

Let’s take the two interesting intersections:

High Competence, Low Awareness: Robotic Operators & Bullies

People without the feel can still have an outsized drive for power, including a propensity for scheming.

They tend to come off ‘weird’ though, lacking smooth calibration and charm. And when they have power they may rely more on coercion than on buy-in.
This is especially costly in relationship quality and long-term relationships.

Interestingly, there are many intelligent and highly ambitious men in this category.
Ambition provides the fuel, and intelligence goes into analysis for strategizing. Men also tend to have less “feel” for social dynamics than women and men outnumber women in the autistic spectrum disorder by 2:1–3:1 (Halladay, 2015).
The original ‘pick-up artist’ movement also drew some men from this quadrant, attracted by the original idea that some specific formula or ‘routines’ could unlock dating success.

Mark Zuckerberg is an interesting case for this quadrant.

meme of mark zuckerberg as a robot with no social skills
The “robot” memes might be semi-accurate depictions of a man with low EI

Without the “feel”, Zuckerberg probably struggled socially and came across as ‘not very genuine’ (though he improved a lot!).
But he had the general IQ, the attitude for power and (business) domination, and the analytical skills to manage the company’s growth while maintaining full control.

The digital revolution has been great news for men with lower EI as it decreased what used to be a “condicio sine qua non” for success and high-income: social effectiveness.

High Awareness, Low Competence: The Sensitive Guy

The flip side of the robotic man is the sensitive man.

From a power dynamics perspective, this individual “feels it” when he’s dominated, disempowered, or undermined.
He feels he’s losing power.
But he lacks the attitude and sometimes the courage to do something about it.

picture of man crying

Unluckily, without the attitudes and skills for power dynamics, the sensitive guy is likely to languish at the bottom of the social hierarchy (tip: consider Power University).

Why Power Intelligence is Essential, Not Optional

Power intelligence matters the most when it comes to personal success and achieving goals.

And it matters most in all major life competitions for acquiring scarce resources such as status, power, leadership positions, mates, and wealth.

Importantly, power intelligence is also crucial for self-defense and a peaceful, good life.
As Machiavelli aptly noted, ‘a good man is ruined among the many who are not good’.

Also read:

Power Intelligence VS Other Intelligences

simplified overview of power intelligence intersecting with other types of intelligence
Adapted from Geoffrey Miller, 2015. Note: this is for a quick idea, but not scientifically rigorous

There is a certain overlap among all intelligences.
It’s rare to have very high power intelligence and very low IQ, and vice versa (although high IQ and low power awareness is more common).

And as we’ve seen the “feel” for power dynamics is related to emotional intelligence. How they relate also depends on whether we define EI as a smaller competence in supporting cognition (Mayer et al., 2008) or as its own higher-order domain (Goleman, 1995; Bar-On, 2006).

However, different from emotional or social intelligence, power awareness is:

More Goal & Power Oriented

While emotional and social intelligence may also support being liked and accepted, power intelligence focuses on status, leadership, and social power.

Emotional intelligence includes or even focuses communion, while power intelligence focuses on agency. Sometimes, at communion’s expense.

Covers Competitive Environments

Competitive environments behave differently from more cooperative and established relationships or general socialization.

In open competitions with no rules and cooperation, power dynamics turn more into dominance and raw power.
But in most modern socialization, competition is also embedded in cooperation, and hidden. Sometimes it’s outright downplayed or denied.
Common realms of co-existing cooperation and competition include:

  • Workplaces with shared goals at the group level and cooperation and competition at the individual level (see office politics)
  • Dating, with various games and intra- and intersexual competition
  • Families (ie.: siblings competition)
  • Social groups (competing for status, and in newly forming groups when dominance hierarchies form)

“Dark” Side of Socialization

The darker side of socialization includes manipulation, coercion, dominance, and various forms of games and social climbing.

The ‘darker’ side of socialization is more obvious in competitions, and but it’s often more hidden when competition co-exists with cooperation and social groups.

Awareness and competence of the darker side of socialization is fundamental to any species that compete for acquiring scarce resources.
As a matter of fact, emotional intelligence without power intelligence is what we call here the “naive self-development” approach.

The Components of Power Intelligence

The main sub-components of power intelligence are:

1. Social exchange accounting (givers vs takers)

Social exchange accounting refers to ability to see human relationships as part of a social exchange of give and take, track exchanges, and maximize them for ROI and goal achievement.

chart of social exchange dynamics, a sub-component of power intelligence

It includes basics such as:

  1. People’s personal value (social and mate value)
  2. Who gives and who takes
  3. Strategic considerations, like returns and what currencies others want, etc.

Those are the basics.
Then, based on that understanding, the next level of sophistication includes:

  1. Marketing your forms forms values (displaying value)
  2. Smart framing to showcase your added value
  3. Strategies to initiate and maintain more win-win relationships
  4. Spotting predatory players and dynamics

Social skills also require social accounting.
Talking too much, for example, robs others of the opportunity to share themselves, and it prevents bonding.
Similar principles apply to job markets and sexual marketplaces.

Also read:

2. Power-accounting (empowering vs disempowering)

Power accounting exchange accounting refers to the ability to see and track patterns of power and navigate interactions to avoid losing power, gaining power and status, and using it to achieve goals

It includes items and diagnostic questions such as:

  • Who has power, who doesn’t
  • How is high status, who is not
  • Who is giving power and who is taking it
chart to account for power dynamics

Also see:

3. Strategic thinking (leverage & moves)

Strategic thinking refers to approaching social exchanges and life with an outcome-orientation, looking for leverage and approaches that maximize the odds of achieving goals

Strategic thinking applies to all areas of life, including social exchanges and power dynamics.
Below, we list a few sub-components of strategic thinking.

Also see:

3.2. Investment & Returns

Strategizing around social exchange gives and takes to ensure one gets what they want

Including items and diagnostic questions such as:

  • Is investing in this person or cause worth it?
  • Should you give to this person or that person?
  • Am I exposing or devaluing myself by giving too much?
  • How can I increase the odds of getting a fair or good deal?

Power-unaware people spend time, money, and effort more randomly. Strategic-minded men seek the highest return.

Also see:

3.3. Interest-Accounting: Alignments VS Conflicts

Strategizing around one’s own interest and other people’s interest to ensure maximum persuasion, leverage, cooperation, and leadership outcomes to achieve goals

Interest-accounting is crucial because aligned interests promote safer win-win, while misaligned interests create opportunities and incentives for defection.

Naive people don’t account for diverging interests.
Power intelligent people instead know that most social exchanges are a mix of convergent and divergent interests, with some contexts and people safer than others.
And they think in terms of:

  • If interests mostly align, where do they diverge?
    • Can I mitigate those risks?
    • Can I protect against those risks -and worst-case scenarios-?
  • If they’re misaligned, can we do something to align them?
  • How are interests likely to change over time?
    • Can I increase alignment, mitigate risks, or cover possible defections?

These questions are crucial for any interpersonal relationship.

Interests aren’t always in the open.
People also evolved to hide some interests, sometimes even to themselves. Plus, shrewd manipulators proactively mislead others about their true interests and intentions.

Also see:

3.4. Leverage Accounting

Thinking and strategizing around who has power over others (leverage), and how to influence those dynamics to reduce other people’s leverage and increase one’s own

Particularly relevant for negotiations of all kinds and including diagnostic questions such as:

  • Who gains the most if we go ahead and how much?
  • Who stands to lose the most if we don’t go ahead and much?
  • Who can escalate and win?
    • If it’s them, can I inflict some costs?
    • If I win, could it cost me in the future and how can I mitigate it?

Power-aware people ask these questions as second nature, often unconsciously, as a way of mapping the power dynamics.
And then strategize accordingly.

The advanced level in leverage thinking includes various bluffs and manipulations to decrease their leverage, hide your weakness, and expose theirs.
But it also includes expanding the scope for win-win with collaborative frames and discouraging defection.

3.4. Second-Order Consequences Accounting

Projecting into the future the likely countermoves for each of your move, and walking backward to ensure that your next move maximizes the odds of achieving your goal

Power-unaware folks focus on the here and now, while power intelligent several moves ahead, including:

  • How will others react
    • How could I react to their reaction
  • What other options will I have if it fails
  • What different actions do to my status and reputation

Second-order thinkers tend to out-smart, out-play, and out-succeed first-order thinkers over the long run.

4. Applied psychology

Persuasion and influence, important elements of power, are grounded in psychology.

That knowledge doesn’t have to be academic to be effective, and often it isn’t.
Some people are born with a natural intuition for human psychology, while some others develop it with experience and analysis.

Some resources can expedite the learning process, and you can further cut the learning curve by focusing on practical and applied psychology, as on this website.

Also see:

5. Character assessment

People differ, and the variance is large.

That means that character assessment is crucial to both success and life quality, allowing you to advance in life and pick quality people as friends and partners.
Picking well is one of the foundational strategies of power.

Also read:

6. Manipulation dynamics

Spotting, tackling, and even executing effective manipulation requires a high level of skills.
Contrary to showy power moves, effective manipulation is often subtle and invisible to the more naive players.

This is why knowing at least the basics of manipulation is crucial in life.
This website states that manipulation is pervasive and is not the exception, but the norm.
Character matters, though. Some manipulate (far) more than others, and in (far) more harmful forms.

Also see:

The Academic Case For PI

Power intelligence is our integrative framework for understanding power-related abilities, rather than a formally recognized psychological construct.

Researchers and psychologists have long debated whether or not there are different types of intelligence.

Some of the contention centers around the term and construct of intelligence. But more would agree if we referred to “ability”, “aptitudes”, or “modalities”. And we can test and measure many different “specific abilities” for which people’s effectiveness and performance vary.
It may also be possible to group similar specific abilities into higher-level cognitive abilities (“broad abilities”).

three stratume theory of intelligence
The “Three Stratum Theory”, adapted from Tracey Ramsey’s work, released under CC BY-SA 4.0

A popular theory of intelligence is the Cattell–Horn–Carroll theory, with 16 “broad cognitive abilities” and more than 80 “narrow abilities” (Flanagan and Dixon, 2014).
Many of these abilities are part of cognitive processes that are easier to measure, like “auditory processing” and “processing speed” for broad abilities and “simple reaction time”, and “semantic processing speed”, for narrow abilities.
There is less consensus when it comes to combining or leveraging those abilities.

But it may be possible to measure them.

Broader Intelligence Measurements

There are many measures of emotional intelligence, and people display varying levels of competence.

There is also evidence for “emotional intelligence” to be a second-stratum factor of intelligence (MacCann et al., 2014), and it’s been listed as a “tentative broad ability”.
EI tests correlate with work-performance (Schlegel, & Mortillaro, 2019), and EI in groups is a better predictor of team-based performance than group’s IQ (Woolley et al., 2010).

The APA Handbook of Nonverbal Behavior also refers to ‘nonverbal sensitivity’.
People differ in nonverbal sensitivity, and with real-world consequences. For example, doctors scoring higher on the Profile of Nonverbal Sensitivity (PONS) had more satisfied patients (DiMatteo, Friedman, & Taranta, 1979).

So, in brief, people differ on sub-aspects of intelligence related to people skills.
Couldn’t that apply to power-related aspects as well?

Power Intelligence & Attitudes Studies: Empirical Support

Many studies show that people differ in their propensity and ability to acquire different markers of power.
Just some examples:

  • Narcissists focus on status rather than inclusion. Hierometer theory suggests that while self-esteem tracks both status and inclusion, narcissism evolved to focus on status pursuits. And it may work, since grandiose narcissists tend to acquire higher status and leadership positions (Mahadevan et al., 2016; Mahadevan and Jordan, 2021)
  • Dark triad individuals have a higher drive for power, money (Lee et al., 2013), and dominance (Bradlee and Emmons, 1992). Christie and Geis‘s Mach-IV predicts (manipulative) behavior and a strategic approach to social relations focused on obtaining higher personal returns (Johnes and Paulhus, 2009)
  • Narcissism and Machiavellianism positively predict salary and power, respectively (Spurk et al., 2015 and Wille et al., 2012 for narcissism)
  • Machiavellian managers who spend more time networking than managing lead poorer teams, but get promoted more (Luthans, 1988). Luthans call them “successful” managers, but it’s more about being strategic and good at politics
  • Dark triad men have more sexual partners, and tend to seek more short-term sex (Jonason et al., 2008)
  • Narcissists strategically mimic high-power people, ostensibly to be liked by them, and form alliances (Ashton-James & Levordashka, 2013)
  • People high in social dominance prop their in-group in power while discriminating other groups, and especially men from other groups. People also differ in their social dominance orientation (Sidanius and Pratto, 1999)

These studies may lend support to the concept of power intelligence.

Measures of Power Propensities

Some of the power-related scales that empirically differentiate individuals for power-related predispositions include:

  • Need for Power (nPow): Captures a desire to influence, lead, control, or impact others.
  • Personal Sense of Power (SOP / POW): Measures how powerful a person feels in their relationships and daily interactions
    • Leadership Self-Efficacy: Measures a person’s belief in their ability to lead, influence, direct, and coordinate others
  • Interpersonal Power Inventory (IPI): Measures how people use power in relationships across different bases of power (reward, coercion, legitimacy, expertise, etc.).
    • Dominance–Prestige Scale (Cheng & Tracy) Measures two core strategies of status: dominance (force, intimidation), and prestige (skills, respect)
  • Communion / Agency Scales: Measure focus on agency (assertion, influence, leadership) versus communion (warmth, cooperation). Agency is directly tied to power.

Donald Trump: A Case Study

In support of the theory of multiple intelligences is the concept of ‘savants’ or prodigies in one area as compared to their other cognitive abilities (Gilman, 2001).

If you can find such a guy, then you’re probably in the presence of a discrete, independent “type” of intelligence.
This approach lends credibility to emotional intelligence separated from IQ if we find cases of high IQ, but lower emotional intelligence. Autistic people offer some examples. Or if you read Einstein’s letter to his wife you’d realize he never understood how women and relationships work.

Simiarly, we can use the same approach for power intelligence.
Let’s take Donald Trump. He isn’t stupid. But when he implied in an official press conference that one could inject disinfectant into the lungs to cure Covid, he may have shown some cognitive limitations.
Hence, Trump’s achievements may speak less about general high-IQ, and more about a predisposition towards power, including:

  1. Hyper-sensitive feel for power dynamics, including minor slights or criticisms
  2. High power ambitions, craving power, dominance, status, and victory
    • Action and approach-orientation towards his goals
  3. Above-average power skills to climb status hierarchies and capture people’s attention

Trump is well aware of his darker power-related side as well, and may even consider it his advantage.
In one interview he said:

Interviewer: (…) He said I think Donald Trump is an artful liar, I think he’s a greedy, vicious, and arrogant man
Trump: Well, I don’t know is that supposed to be a compliment or not, I’m not sure

Trump also excelled at frame control, including the ”frame imposing’ frame control technique.
Again, he is fully aware of it, and writes “The Art of the Deal“:

When a reporter asks me a tough question, I try to frame a positive answer, even if that means shifting the ground.
For example, if someone asks me what negative effects the world’s tallest building might have on the West Side, I turn the tables and talk about how New Yorkers deserve the world’s tallest building, and what a boost it will give the city to have that honor again.

Trump, 1987

That’s some skills in frame control for PR and reputation.

(Media) manipulation was another Trump strength.
Always adept at getting free publicity, he intuitively understood how to play to people’s psychology.
He says:

I play to people’s fantasies.
People may not always think big themselves, but they can still get very excited by those who do. That’s why a little hyperbole never hurts. People want to believe that something is the biggest and the greatest and the most spectacular.

Trump, 1987

Trump also reveled in competitions. In 2006, he verbally brawled his way to his first nomination, and most of his political opponents were unprepared to meet him at his level of dominance and Machiavellianism.

All in all, Trump may be a good example of an individual with around average IQ, but above average PQ, and exceptional drive for power.

Grow Your Power Intelligence

Power intelligence is not abstract theory. It’s a practical skill set that determines who rises, who stalls, and who gets outplayed in competitive environments.

If you want to systematically develop power awareness, strategic thinking, and power competence to achieve your goals, Power University is where I teach these frameworks with real-world examples and actionable drills.

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